United States
8 min read

Elon Musk

Tesla; SpaceX
Leader
Contributors
Phoenix Baker
Product Manager
Lana Steiner
Product Designer
Drew Cano
Frontend Engineer
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Situational Background

Elon Musk leads Tesla and SpaceX and is associated with bold ambition, direct ownership, and rapid learning. He sets audacious goals and compresses idea-to-execution cycles, favouring prototypes and iteration. His communication is crisp and demanding; he expects high accountability. Distinctive for pairing imagination with relentless action, his approach highlights courage, focus, and urgency—qualities any leader can scale thoughtfully.

Practical Leadership Principles

1) Aim high, act now.


Big goals focus energy; small steps create momentum.
Behaviours to model:

  • Define the outcome numerically.
  • Ship a rough first version early.
  • Review lessons the same day.

2) Ownership and accountability.


Name responsible leaders and empower them.
Behaviours to model:

  • One owner per result.
  • Publicly track progress.
  • Run blameless post-mortems within 48 hours.

3) Radical simplicity.


Remove steps, hand-offs, and jargon.
Behaviours to model:

  • Ask, “What can we delete?”
  • Shorten messages to essentials.
  • Replace meetings with decisions in writing.

Call to action

State one ambitious target, choose the smallest next step, and assign a single owner. Share the measure of success and review tomorrow.